Americans for Common Cents

The Penny's Impact: Every Cent Counts!

The penny continues to enjoy overwhelming support from a majority of Americans, and for good reason. It plays an important role in our everyday lives and in our nation's economy, and alternatives have consumer and social costs. Consumers benefit with a low denomination coin, with the penny helping keep high prices in check for millions of America's hardworking families. The penny also fuels charitable causes, allowing America's wonderful charities to raise millions of dollars.

By contrast, eliminating the penny would increase spending for many federal government programs, causing inflationary pressures, and it wouldn't save money. The U.S. Mint has said that without the penny, fixed costs associated with penny production would have to be absorbed by the remaining denominations of circulating coins.

Our Mission

Americans for Common Cents aims to inform and educate policymakers, consumers, and the media about the penny’s economic, cultural, and historical significance.  Through coalition building, media outreach, and community partnerships, ACC attempts to ensure that accurate information about the penny is widely disseminated, and that the impact of any changes to the penny’s role in our nation’s monetary supply is adequately understood.

Support for the Penny

MORE THAN TWO-THIRDS OF AMERICANS WANT TO KEEP THE PENNY

An overwhelming and increasing number of Americans want to keep the penny. A 2014 poll conducted by Americans for Common Cents found over two-thirds (68%) of those surveyed favor keeping the penny in circulation.

These results confirm the strong and unwavering public support for the penny. Americans understand that eliminating the penny would lead to a rounding process and cost them hundreds of millions of dollars in higher prices.

The poll results showed that:

  • Over two-thirds of adults (68%) favor keeping the penny in circulation;
  • Nearly three-quarters of Americans (73%) were concerned that without the penny merchants might use price rounding to raise prices.
  • 71% of those earning  $35,000 or less per year want to keep the penny.

National polling over the past two decades has consistently shown that between two-thirds and three-fourths of Americans support keeping the cent in circulation.

A Gallup Organization poll in 1990 and Opinion Research Corporation surveys conducted in 1995, 1996, 2001, 2006 and 2012 show Americans are persuaded by several factors, such as antipathy toward price rounding. And a 1992 CNN/Time survey conducted by Yankelovich found 74 percent of Americans support keeping the penny in circulation.

The importance of preserving the penny goes well beyond high public acceptance and historical significance. A 2006 Coinstar National Currency Poll found that public support spiked when people became educated about the issues around the penny, such as rounding at the cash register. Public support for the penny jumped to 79% in 2006, a time when Congress was discussing penny elimination.

Thus, polls conducted by Americans for Common Cents and independent polls such as those by Coinstar, USA Today, and CNN/Time show overwhelming public support for the penny.

Links of interest:

More than Two-Thirds of Americans Still Favor Keeping the Penny

Recent Poll Shows Increasing Penny Support and Concern About Price Increases If Penny Is Eliminated

WASHINGTON--(BUSINESS WIRE)--A poll released today by Americans for Common Cents (ACC) continues to show overwhelming and increasing support for the penny by the American public. 68% of those surveyed favor keeping the penny in circulation, representing a slight increase since the last poll in 2012.

Read more...

What Does it Really Cost to Make a Penny?

Recent reports about penny costs have led some to ask if the government would save money by eliminating production of the penny. So, are we better off financially without the penny? The answer is "no" according to a recent report by Navigant Consulting, Inc.

Navigant found the government would actually lose money without the penny. How? Click here to read more

WHAT DOES IT REALLY COST TO MAKE A PENNY?

 

Recent reports about penny costs have led some to ask if the government would save money by eliminating production of the penny. So, are we better off financially without the penny? The answer is "no" according to a recent report by Navigant Consulting, Inc.

 

Navigant found the government would actually lose money without the penny.  How? Click here to read more

Contact Us

Americans for Common Cents
1301 K Street NW     
Suite 600, East Tower     
Washington, D.C. 20005-3364     
Phone (800) 561-7909
Fax (202) 408-6399
This email address is being protected from spambots. You need JavaScript enabled to view it.

 

Penny News

  • A poll released today continues to show overwhelming and increasing support for the penny by the American public. 68% of those surveyed favor keeping the penny in circulation. "These results confirm the strong and unwavering support the penny continues to receive from Americans," said Mark Weller, Executive Director of ACC.

     
  • Does time spent at the cash register really "cost" the economy millions of dollars? Are retail workers actually paid according to their productivity? The answer to both questions is a resounding "No" according to Americans for Common Cents (ACC) Executive Director, Mark Weller.

    Read more...  

Our Two Cents

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Lincoln In His Own Words

Force is all conquering, but its victories are short
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